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FileCenter is on a mission to transform its business, achieving the highest standards for DMS experiences. It was time for their visual identity to reflect the rest of their business by creating a brand world that modern consumers could feel good about.
OBJECTIVES

Naming
Brand Identity
Brand Strategy
Copywriting
Packaging
Sales Channels
Packaging
We set out to make the packaging feel progressive, unique and youthful to stand out in retail and within eCommerce arenas.